Distributors: Typically sell to professionals, such as contractors and dealers - but not directly to homeowners.

Dealers: Sell products and services (including installation) directly to homeowners, typically from a retail Store front.

Retailers: Sell products directly to homeowners and contractors. Some supply services (including installation). Includes Home Centers, Hardware Stores and Lumberyards.

Fabricators/Manufacturers: Window and Door manufacturers who use Royal vinyl extrusions in their products. May sell through Distributors, Dealers, Retailers or direct to Homeowners.